How to make competitive intelligence your competitive advantage

How to Make Competitive Intelligence Your Competitive Advantage


We’re consistently amazed at how many business owners admittedly don’t know who their competition is, or go to the other extreme and claim that they have none. If that’s the case, you should have 100% of the market share, right?

Everyone has competition, even if indirect (in-house ...

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Press Release Template

Get More Attention from (Free) Earned PR

By: Dina Wasmer

One of the best ways to draw positive attention (or redirect any negative attention) to your company, is to utilize the press, or as some people call it, the media, a.k.a. "PR".


Have you received an award? Hired a new employee? Launching a new product or service? All ...

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6 Deadly Marketing Mistakes Businesses Make

6 Deadly Marketing Mistakes Businesses Make


Think you have a great product or service? Great! Now you’re ready to shout it from the rooftops. Before you grab your megaphone, be sure you don’t slip up by making these common marketing mistakes:

1. Weak headlines.

Your ideal prospects are inundated with over 4,000 marketing ...

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Why Your Social Media Shouldn't Be Turned Over to an Intern, Incite Creative, Maryland

Why Your Social Media Shouldn't Be Turned Over to an Intern


Many businesses have the dilemma of deciding who the best person is to manage their day-to-day social media content. “Give it to the intern. She’s young. She’s hip. She knows how to use social media.” While all these statements may be true in your case, there are good ...

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Incite Turns 18

18 Years & Counting

By: Dina Wasmer

While the rest of the world is celebrating Valentine’s Day, here at Incite Creative we are celebrating a double dose of love because today also marks our 18th anniversary.

Eighteen years! Holy moly. I remember sitting in my one bedroom apartment back in 2000. We had just incorporated and ...

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