CMTP: Marketing Materials

The Center for Medical Technology Policy (CMTP) is a private, non-profit organization that provides a neutral forum in which patients, clinicians, payers, manufacturers and researchers can work together to design and implement prospective, real world studies to inform health care decisions.

Website Design

After successful completion of our Positioning Workshop and audience interview phase, CMTP was ready to embark on a website redesign that was supported by an SEO (search engine optimization) strategy.

Timely news and clear navigation that highlighted the organization's depth of knowledge and service areas was a key requirement in the redesign. The home page includes rotating text and images to help a user quickly scan the options and easily find what they're looking for.

The News & Event Highlights section helps reinforce CMTP's position has a thought leader in the medical technology policy arena.