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Incite's Work Goes Green in Philly

Incite Creative has been hired by Stancills, Inc. to help promote its green roof division (SkyGarden®) at the Green Roofs for Healthy Cities ninth annual conference entitled, "CitiesAlive," from November 30-December 3, 2011.

Green roofs and walls are key components in restoring vital water resources in the urban environment, reducing the urban heat island and improving the health and well being of communities. CitiesAlive represents a transformation to greener, healthier cities as well as new business opportunities in an industry that grew almost 30% last year. The CitiesAlive conference will explore the full potential of living green infrastructure through educational sessions, panel discussions, project tours, research and award-winning green roof designs.

"We're proud to be involved in an initiative that has such a positive impact on our environment," says Incite Creative President, Dina Wasmer. "The team at Stancills is so passionate about their work and custom soil blending process that it's infectious. Their energy and dedication to the craft and integrity of the product is inspiring and we're thrilled to work with them."

Incite Creative is currently providing market positioning and messaging services for Stancills, and will help the company promote its SkyGarden® green roof media via a trade show display, and an "environmentally inspired" promotional piece for the CitiesAlive event audience including a social media campaign: www.facebook.com/skygardengreenroof. Participants will include landscape architects, researchers and others interested in being a player in the green roof and wall industry. The event will take place at the Sheraton Philadelphia Downtown Hotel.

ABOUT INCITE CREATIVE (www.incitecreativeinc.com)
Entering its twelfth year in business, Incite Creative is a marketing and graphic design firm that specializes in strategic positioning, brand development and creative implementation services for Mid-Atlantic, small-to-mid-sized companies and organizations that have national and international reach. For more information, log onto http://www.incitecreativeinc.com or contact Dina Wasmer at 410-366-9479 ext. 2# or dina@incitecreativeinc.com.

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