Marketing & Branding for Small & Middle Market Businesses
When you consider the breakdown of large businesses versus small and middle market businesses, it's clear that the latter group has the power to keep the economy intact:
- Number of large businesses of 1000+ employees: 8,000
- Number of midsize businesses of 100 to 999 employees: 93,000
- Number of small businesses of less than 100 employees: 8.1 million (does not include home-based businesses)
Source: IDC, 2005
As a small business ourselves, Incite Creative is proud of its accomplishments as we continue in our second decade in business. Over the years, we've had the pleasure of working with a number of our fellow small and middle market colleagues including those that target other businesses (B-to-B), as well as consumers (B-to-C).
Our small and middle market business clients include:
Business-to-Business
- Advanced Professional Consulting, Inc.
- Advanced Shred
- American Institute of Graphic Arts
- Anne~Tisdale Direct, Inc.
- Argus Group
- Armstrong Studio
- ASI (Advanced Solutions International)
- Azola Building Services
- Baltimore Convention Center
- Barton-Cotton
- BITHGROUP Technologies, Inc.
- Creative Access, Inc.
- Gamma Graphix
- Griffith Energy Services
- Hartman Executive Advisors
- Hodes, Pessin & Katz, P.A. (HPK)
- ICS Security Services
- IEC Chesapeake
- JDL Electric Co., Inc.
- Mabey Bridge & Shore
- MacKenzie Commercial Real Estate
- Maryland Telephone
- MayaTech, Inc.
- MTC Logistics
- NFD, Incorporated
- Office Valet
- Peak Performance Coaching & Consulting
- Planistry
- Rainbow Lithography of Maryland
- Sodexho
- Stancills, Inc.
- The Greater Baltimore Committee
- The Whiting-Turner Contracting Co.
Business-to-Consumer
- 1sqbox
- BayDream Properties, LLC
- Clingons Activewear
- Clipper City Brewing Co.
- The Creig Northrop Team of Long & Foster
- Cucina 39
- Growlers of Gaithersburg
- Kelon, USA
- Law Offices of Harvey L. Okun
- M&R Floors, Inc.
- Michele Zavos Law Group, PLLC
- Narcissus Salon
- Nelson Coleman Jewelers
- Spirits of Mt. Vernon
- Sports Her Way
- Stancills, Inc. & Skygarden
- Starr Systems Design
- Top Flight Gymnastics
- Urban Cellars
- Welsh Construction Remodeling
For more information, review our comprehensive Design Portfolio and read case studies on each of the above, or give us a call to discuss your specific small or middle market business marketing needs: 410-366-9479 ext. 2#.
Additional Small Business Statistics at a Glance
Small businesses...
- Represent more than 99% of all employers
- Provide 60% to 80% of the net new jobs annually
- Are 53% home-based and 3% franchises
- Account for 97% of all U.S. exporters of goods
- Produce 13 to 14 times more patents per employee than large patenting firms
Source: SBA, "Small Business by the Numbers" 2004
Small businesses account for:
- 52.6% of all retail sales
- 46.8% of all wholesale sales
- 24.8% of all manufacturing sales
Source: SBA, "Small Business Economic Indicators for 2003"
Small businesses generate:
- Average annual revenues of $3.6 million
- Average annual revenues of $5.03 million when they have a website
Source: IDC, "Web Site Development in U.S. Small Businesses" 2004
