Retail Marketing Solutions for Today’s Consumers
As buyers' expectations and needs continue to evolve, retailer marketing strategies need to evolve with them.
How to Market Retail Products & Services
Our retail clients have included:
Types of Retail Businesses that Are Rehauling Their Retail Marketing Strategy
It’s not just the food and soft goods retailers that have pivoted their distribution strategy.
Hardlines like automobiles started turning their attention to e-commerce too, with more dealers moving some or all of their sales processes online as the pandemic got many consumers who previously wouldn’t have bought a car online to change their tune. In addition, the used-car market has gone crazy over the past year, as social distancing and a global computer chip shortage have upended the auto industry. Yet, Shift, Vroom Inc., and Carvana Corp., the largest used-car web dealerships, are thriving.
Even art retailers have had a makeover. With the influx of self-isolation, there has been an increase in demand for various arts-and-crafts activities. In addition, parents searched for activities to entertain children at home and needed to keep stress levels in check.
If you’re ready to shift your marketing strategy to better align with what today’s consumers need from your brand, Incite Creative can help.
Not All Retailers are So Lucky
Sadly, we have all seen some of our favorite shops close their doors. Even if they survived the height of the pandemic, the “Great Resignation” is now impacting retailers.