Incite Creative Engaged as CMO for Washington Interventional Psychiatry

New Client-WIP

Working together to improve the local community’s mental health one patient at a time.

In a strategic move to further establish its local presence and position it for growth, Washington Interventional Psychiatry (WIP) has engaged Incite Creative as its outsourced CMO (Chief Marketing Officer). Recognized for its results-driven process and depth of experience in mental and behavioral health, Incite Creative will provide a range of marketing advisory and implementation services to achieve WIP’s goals, including:

  1. Develop and implement a strategic marketing plan to reach Washington, DC, residents seeking swift, lasting relief via cutting-edge and evidence-based mental health solutions;
  2. Create content marketing assets to communicate WIP’s competitive differentiators and range of services, including medication management, interventional therapies, and groundbreaking psychedelic treatments;
  3. Deploy digital marketing initiatives to expand WIP’s brand awareness and generate high-quality patient lead generation to supplement its professional referral stream;
  4. Have a consistent, cost-effective source of marketing leadership to promote WIP’s specialized psychiatric practice and position it for geographic expansion.

Washington Interventional Psychiatry, well-regarded for its innovative interventions in mental health, is at the forefront of breakthrough treatments.

WIP’s dynamic team of seasoned clinicians blends traditional medication strategies with evidence-based, rapid-acting treatments, including Ketamine Intravenous Therapy. Data has shown that Ketamine IV, when administered under appropriate clinical guidance, can provide rapid and significant relief for individuals suffering from severe depression, with many patients reporting improvement in symptoms within hours.

In addition to Ketamine IV, WIP also offers accelerated TMS (Transcranial Magnetic Stimulation) and Express TMS, Esketamine Intranasal Therapy (Spravato), and Ketamine Assisted Psychotherapy (KAP). Its range of interventions is designed to complement or even replace conventional approaches. TMS was cleared by the FDA in 2008 for Major Depressive Disorder and Obsessive Compulsive Disorder.

Navin Reddy, MD, a Yale University School of Medicine-trained psychiatrist and co-founder of WIP, stated, “A significant reason for engaging Incite Creative is to help us educate the community. Those suffering from a mental health condition desperately want help and are more susceptible to treatments that are not performed by trained psychiatrists and doctors. Our goal, first and foremost, is to keep our patients safe. We do that by providing a range of services to avoid a “one-size-fits-all” treatment, and everything we do is administered by licensed professionals.”

Ashvin Sood, MD, a Cornell and Columbia-trained child and adolescent psychiatrist at WIP, stated, “Our work goes beyond Ketamine treatment. We are hoping to engage with children and teenagers in the various school communities across the Maryland, Virginia, and DC area. Incite will help connect us with vulnerable patient populations in the adolescent community via social media, a popular form of communication amongst younger generations. By providing a vehicle for safe psychoeducation about mental health, Incite provides us a platform that helps fight misinformation about therapy and psychiatric care.”

Dina Wasmer, President of Incite Creative, added, “Our country is facing an unprecedented mental health crisis, and it isn’t just affecting adults or who people may wrongly assume. It’s devastating for young people and impacts people from every cultural and socio-economic background. Loved ones in my immediate circle have found relief from the therapies WIP offers, so we are thrilled to collaborate with such a forward-thinking organization. There’s an immense potential to change and save lives, and we’re here to ensure that message is heard loud and clear.”

About Incite Creative:

Incite Creative is a marketing advisory firm that provides outsourced CMO services and does so virtually and efficiently — saving clients time and money. Since 1999, Incite has built and boosted brands for a range of industries. Its thoughtful process, experienced team, and vested interest in its client’s success have positioned it as one of the Mid-Atlantic’s most sought-after marketing partners for those looking to grow their brand awareness and bottom line. Its retainer, no markup model leads to recommendations without any catch or commission. For more information, call 410-366-9479 or visit

About Washington Interventional Psychiatry (WIP):

WIP is comprised of a dynamic team of seasoned clinicians who blend traditional medication strategies with evidence-based, rapid-acting treatments. From accelerated TMS (Transcranial Magnetic Stimulation) and Express TMS to transformative options like Ketamine Intravenous Therapy, Esketamine Intranasal Therapy (Spravato), and Ketamine Assisted Psychotherapy (KAP), our range of interventions is designed to complement or even replace conventional approaches. WIP isn’t just a clinic – it’s a beacon of hope for those seeking effective, rapid solutions to mental health challenges for adults and children. To learn more or to schedule a complimentary consultation, visit