How marketing messages and audience priorities changed in March 2020

Getting Back to Work

By: Dina Wasmer

How to Effectively Communicate Who, What, Where & How, to Employees, Clients & Prospects

Post pandemic outbreak, people are ready to get back to work. However many in the workforce have questions about how to effectively communicate who, what, where & how, to employees, clients, and prospects. Incite Creative President and CMO, Dina ...

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Lead magnet

Attract More Prospects with a Lead Magnet

By: Dina Wasmer

You’ve heard of the Law of Attraction, right? Simply put, the Law of Attraction is the ability to attract into our lives whatever we are focusing on. Well if you want to get new clients in the door, start focusing on how you’ll attract them.

As everyone tries ...
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Marketing During & After a Pandemic


Tips to Help Small Businesses Stay Relevant Today & Be Ready for Tomorrow

There's no denying it's a scary time. We're all concerned about the health & safety of our loved ones, our employees, and ourselves. We're also concerned about the financial health of our businesses. Whether or ...

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Incite Pandemic Marketing

Business Was Great Before the Pandemic. So Now What?

By: Dina Wasmer

Seldom is there a time when the entire world — not city, not state, not even the country, but the world — are all in the same situation. But here we are. Together. Yet apart.

There's no denying it's a scary time. We're all concerned about the physical and ...

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Incite Creative Corporate Gift Giving

Holiday Marketing - What to Send & Why

By: Dina Wasmer

'Tis the season for eating, drinking, being merry and oh yea...if you're a business owner, it's also time to thank your clients for their business.

Every year it's the same struggle...what should we send our clients. And let's be honest, you may even be ...

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Incite Creative Business Card Scanner Apps

Wondering What to Do With That Ever-Growing Pile of Business Cards You've Collected?

By: Dina Wasmer

I'm sure you meet a lot of people in your travels — fellow consultants, contractors, vendors, strategic partners, manufacturers, etc.

You might have in your regulars in your "favorites" (a.k.a. "speed dial") or committed to memory. But what do you do with all of those other cards you ...

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Benefits of using an online calendar tool

The Benefits of Using an Online Calendar Scheduling Tool

By: Dina Wasmer

Some of you might be wondering how the topic of online calendars fits into a "marketing tip".

Well, it most certainly does and I'll get to that in a minute, but truth be told, this blog was inspired by a recent conversation I had with a client.

You see ...

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Incite Creative-vehicle wraps

Vehicle Wraps: 5 Options for a Moving Billboard to Boost Your Brand Awareness

By: Dina Wasmer
There are tons of ways to market your business, but if your in the trades with a fleet on the road, not much beats your own moving billboard — your truck, van or other work vehicle. So why go undetected when you can super charge your drive time?

Brightly colored, attractive ...

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How to Choose the Right CRM


The world is full of acronyms and every business has it's own initial-filled language. Some are more intuitive to figure out than others but some require more explanation. Additionally, some acronyms you've heard of and have a basic level of understanding, but may not know if/how it ...

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handwritten notes

The Power of Personalization

By: Dina Wasmer

Three Types of Heatmaps & How They Help Improve Your Website Performance

By: Dina Wasmer

So you’ve spent a good bit of time and money creating your website. You’re pretty pleased with yourself and hoping that now that you built it, leads will come.

Well, there are a number of factors including SEO that dramatically impact the quality and quantity of your leads ...

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